Hand Crank Films

I met Sarah and Max with their adorable kids at an open house I hosted and I instantly clicked with them. Max looked familiar and I finally figured out he directed St. Joseph commercial that made Ella a super star. :)

You can only imagine how delighted I was to be invited to their home to help them value their house to sell. Their home really reflected their personalities. It had such a warm and genuine feeling to it and Sarah's kitchen makeover was amazing. I hope to help them put their lovely house on the market in the spring.

But, for now I want to talk about Hand Crank Films, which Max founded.





I get really giddy when I find an awesome local business like his in Bellingham. That makes me even more proud to be a Bellinghamster. I just read an article about his firm in Puget Sound Business Journal. Here is the full story. Check it out!

I really loved Max's tips for success because lately I have given a lot of thought to investing in outside marketing to push my real estate business to the next level in this tough market. Maybe it is the sign that I should.

Hand Crank’s Max Kaiser explains his tips for success.

1. Build projects on meaning rather than price: We’ve always succeeded most when we’ve concentrated on meaning, or telling our client’s story to the best of our ability, regardless of price.

2. Double down in a bad market: A downturn in the economy is a great (though admittedly scary) time to make investments in your processes, your infrastructure, and your people.

3. The importance of good people: Some companies don’t realize that their brand is an extension of their culture. And that culture is defined by what happens inside the company. So hiring the right people isn’t a luxury, it’s an imperative

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Posted in: Local business

.crackabo

A good friend of mine, Tiffany Rylant is one of the most stylish and talented people I know. She runs this etsy shop called .crackabo. Check out how adorable her creation is. Yup, she sew them herself. You can find her stuff at Bellingham Baby Company in the Barkley village if you are local. She also takes custom orders. I just put my order in. I'm getting a baby blanket, bib and burpie gift set with big G on them for Griffin. She let me pick the fabric too! I can't wait to see it.

So what's with the name? It comes from an old way that Tiffany's husband's grandfather would have his grandchildren count to 10. Instead of 1, 2, 3 and so on, it was: unry, zurry, zachary, zen, zollabo, CRACKABO, peewee, wiggletail, dollarware ten!

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Posted in: Local business